Short pieces on what I see at entrepreneurs and what I try out myself with AI.https://www.eddievanbreukelen.nl/enhttps://www.eddievanbreukelen.nl/en/blog/vibecoding-business-owner/https://www.eddievanbreukelen.nl/en/blog/vibecoding-business-owner/More and more business owners and CEOs are vibecoding in their companies. After first testing it thoroughly on personal hobby projects, like a typing course their sons are actually motivated to do, because they now compete with their brothers. They are convinced this matters for their business.Mon, 12 Oct 2026 12:00:00 GMThttps://www.eddievanbreukelen.nl/en/blog/book-martijn-aslander/https://www.eddievanbreukelen.nl/en/blog/book-martijn-aslander/What a fantastic book by Martijn Aslander. It comes out tomorrow, but I was allowed to read it in advance.Tue, 23 Jun 2026 12:00:00 GMThttps://www.eddievanbreukelen.nl/en/blog/beterschappen-restored/https://www.eddievanbreukelen.nl/en/blog/beterschappen-restored/Over the past weeks I have worked hard to restore and improve www.beterschappen.nl. Kidney patients now immediately find what they can do themselves with nutrition and lifestyle, and the dietitians and lifestyle coaches from our network who help them with it. Stichting Beterschap door Leefstijl (Beterschappen) is the foundation Femke Vlieland and I founded to help people with kidney damage improve their own health through nutrition and lifestyle, see www.beterschappen.nl.Mon, 25 May 2026 12:00:00 GMThttps://www.eddievanbreukelen.nl/en/blog/new-website-de-kleine-strateeg/https://www.eddievanbreukelen.nl/en/blog/new-website-de-kleine-strateeg/Over the past weeks I have renewed the website of my consultancy De Kleine Strateeg. One page, with a sharper positioning: MT coaching, MT days at Doornburgh and business plans for owners of hightech product companies. Clients can once again find what I do now, instead of what I did years ago when I built the previous site. See www.dekleinestrateeg.nl.Tue, 28 Apr 2026 12:00:00 GMThttps://www.eddievanbreukelen.nl/en/blog/ai-strategy-retreat/https://www.eddievanbreukelen.nl/en/blog/ai-strategy-retreat/💡 AI Strategy Retreat – Time to pause, and look aheadTue, 18 Nov 2025 12:00:00 GMThttps://www.eddievanbreukelen.nl/en/blog/strategy-sprint-pulse-core/https://www.eddievanbreukelen.nl/en/blog/strategy-sprint-pulse-core/Great to hear from my ScaleUp Company client PULSE Core - building value what our strategy sprint has already brought them!Tue, 04 Jun 2024 12:00:00 GMThttps://www.eddievanbreukelen.nl/en/blog/war-room/https://www.eddievanbreukelen.nl/en/blog/war-room/The effects of CoronaVirus have already shut down many sectors of public life and the economy. For some of you entrepreneurs this has resulted in a huge impact on your company. For others the implications are still difficult to estimate, but what is certain is that something is coming your way.Tue, 17 Mar 2020 12:00:00 GMT